Whether it’s training modules, team building games or articles, this course will develop your ability to produce descriptive writing which is appealing and interesting to your target readers.
This is an activity led day, with many opportunities for you to identify the elements that make writing appealing, interesting, persuasive and eye catching.
You’ll explore, in depth, several different approaches to making your copy stand out from the crowd.
Who is this training for?
This short course is for all those who are involved in writing promotional material, training modules, team building games or articles. It is especially suitable for trainers and consultants who want their course marketing material to make more of an impact.
Who leads the training?
Clare Forrest – a Trainer, Business Director and published Writer - facilitates the workshop. But you won’t just learn from Clare, you'll learn from each other on this fun and highly hands-on workshop.
What will I learn?
Book on this workshop and learn how to:
1) Write an attention grabbing opening.
2) Convey enthusiasm, avoid jargon and clearly explain your topics.
3) Write persuasively, using language to bring topics to life.
4) Inspire your readers.
5) Use positive language to describe place and atmosphere in a lively way.
6) Use literary devices such as alliteration and imagery.
7) Use colour, text and other devices to add to the impact of your word
This one day event will greatly improve your writing skills drawing on Clare’s personal experience gathered over more than two decades. This is a practical writing course which will give you the techniques you need for writing with impact.
The following is included in the ticket price:
1) All course materials needed to participate in the day, including a workbook to take away with you after the event.
2) Lunch and refreshments.
Please note that you'll need to bring your own laptop to this course.